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20130203
20130203
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MSNBCW 1
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sites like google plus or pinterest. which may be more effective depending on your subject matter. >>> oftentimes, adding things to your business is easy. we have new ideas, we want more plies, new processes, there's always something new to include but our next guest says what you should be concentrating on is not adding, but subtracting. so kiss anything that's excessive, confusing or wasteful or hard to use, good-bye. matt may is the founder of edit innovation, an idea agency based in los angeles and is the author of a new book "the laws of subtraction." great do see you, matt. >> likewise, thank you. >> i love this segment because we're always trying to add new things and really when you're running a business, you have got to be more simple about things. and so i want to get into the things that you say you should kill off. rules. >> well, yeah. i think when you're a small business and if you're fortunate enough, you begin to grow rapidly. and you sort of revert back to the things that you perhaps learned when you were working for a bigger company. and i inadvertently start add
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